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March 10, 2016

Which Social Media Sites Should Real Estate Agents Use?

There are so many different social media sites out there that it can be difficult to decide which ones to dedicate your time to. Although it is impossible to use them all, it is possible to build a wonderful social media presence by using a combination of different websites. Here are a few suggestions about the social media sites that you might find useful.

Facebook

Facebook is a great choice for people who want to share a lot of pictures of the properties that they have on offer, whilst keeping each photo nicely filed away. You can create albums for each property and these albums can be widely shared. It is also a great place to display information about your business and to offer contact options for people who do not want to use the phone. You can carry out both private and public interactions with people.

Twitter

Twitter is brilliant if you want to promote your thoughts and ideas to a wider audience. More people retweet things on Twitter than share content on Facebook, so it is one of the best sites to use if you want your content to go viral.

Pinterest

Pinterest is great if you want to share pictures of quirky or unusual pieces of real estate. People can use this site to find pictures of their dream pieces of real estate, but you can also use it to highlight information about the dream pieces of real estate that you are selling.

LinkedIn

LinkedIn is a great site to use if you want to build business to business relationships with other companies in your local area. This is the best choice of social network if you are planning on selling or letting property to commercial clients. You can also use the site to build strong business relationships with other businesses that are likely to work closely with your own, such as builders or utility contractors.

Youtube

Not many real estate agents utilize Youtube properly, but if you have the talent and the equipment you can make great videos of the real estate which you are trying to sell.

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