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Facebook is Cloning Snapchat’s “Discover” Feature

Facebook is Cloning Snapchat’s “Discover” Feature   And the copycat chase continues! In this latest development, Facebook is again getting inspiration from its growing competitor Snapchat. This time, Facebook is looking to copy Snapchat’s popular “Discover” feature. Meet Facebook Collections According to insider intel, Facebook is in the process of creating […]

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Don’t Use These Words in 2017

11½ Words or Phrases Not to Use in 2017 Thinking outside the box, the SWOT team turned a corner ASAP, clearing their heads while not stepping on each other’s toes. Because at the end of the day truth be told it’s not whether you win or lose, it’s how many […]

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How to Use Growth Hacking for Massive Exposure

How to Use Growth Hacking for Massive Exposure Growth hacking. Such a buzz word, right? But it seems like no one can come to an agreement on what it really is. Some say it’s when marketing meets product development. Others say it’s all about analytics and experimentation. And then, there […]

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Employee Advocacy May Be Your Biggest Asset

Brands: Employee Advocacy May Be Your Biggest Asset For years companies have been trying to find ways of using social media to promote their businesses, but have been tamping down on the social asset that’s right under their noses: their employees. You can’t ask an employee to be a true […]

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What We Can Learn from the Biggest Brands on Facebook

What We Can Learn from the Biggest Brands on Facebook Even after all these years, Facebook is still a great social media channel for brands seeking extensive reach and engagement. However, the platform remains a mystery to many brands and their marketing teams. With Facebook’s constant algorithm changes, tightening rules, and ever-evolving features, brands may […]

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10 Instagram Strategies for Creative Marketers

Instagram has seen incredible growth since it was acquired by Facebook in 2012 — in fact it’s grown by 400 percent! That’s why for marketers, it can be an extremely helpful tool.  Why Instagram? First, Instagram is easy to use, which is a big plus. Also, it’s not (yet) as ad-driven […]

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Now You Can Make Your Own Twitter Moments On Mobile

Now You Can Make Your Own Twitter Moments On Mobile While Twitter tested a replacement for its storytelling/tweet curation tool “Moments”, it looks like the feature is here to stay…and it’s expanding. Yesterday, Twitter announced that mobile users now have the ability to create their own stories on Moments. The […]

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