10 Mistakes Content Marketers Make

[ad_1] Content marketing is big business these days. It’s a huge element of online marketing and has become a favored lead generation tactic for many businesses, with good reason. And, it’s not an easy task. There’s more to it than just posting content. The marketer must come up with a […]

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How to Make ‘Boring’ Industries Exciting Online

[ad_1] Are you in a “boring” industry? Finance or real estate, perhaps? Legal services or manufacturing? Sure, you may find your profession interesting, but you sigh at the futility of engaging with your audience online. “They just won’t care,” you say with resigned certainty. Stop the negative talk. Generating awareness […]

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Pinterest Enters the Ring With Facebook and Twitter

[ad_1] In August, Pinterest followed other major social platforms by launching full video ads for brands. More options for video marketing can only be good news for marketers, and here’s why I think so: But each social platform has its own audience and way of presenting video content, so you […]

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7 Lessons Entrepreneurs Can Learn From Vine’s Demise

[ad_1] Last week Twitter announced that it is shutting down Vine. The six-second video creation app won’t be available much longer. Although the site will remain up indefinitely to pass the cultural heritage to the future generations. While the news created major waves in digital community, it really came as […]

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3 Strategies for Maximizing Your Potential on LinkedIn

[ad_1] If you’re a small business owner, there’s no doubt that you’ve heard the growing chatter about just how important it is to get on LinkedIn. It’s the fastest growing social media channel for professionals, and with more than 430 million users from 200 countries worldwide, there is a lot […]

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